Motto: Your purchase - your advantage.
Minus 25 percent - but when exactly? Or was it just minus 15 percent? Do I have to have my bonus card with me? Is the offer only valid if I buy two? Or three?
In times of global economic crises and uncertainties the customer is subconsciously seeking options to benefit from in their daily shop. Perks are very desirable but usually unattainable. That is now over. Who has never had the following experience? The consumer is inundated with advertising and information from retailers. Discounts for individual items are the order of the day when you’re shopping!
The shopping experience in stores. During the daily shop, the consumer experiences first-hand the reward of not having to pay. The prize sum per individual purchase of up to two thousand Euro based on personal advantages implies entertainment, fun and excitement to the majority of consumers.